This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://www.homelux-shop.de/ (the “Site”).

The protection of your privacy when using our website and our online shop is important to us.
We treat the data entered on our website as confidential.
With this privacy policy we would like to inform you about the type, scope and purpose of the collection, use and processing of personal data.
This privacy policy also serves to implement our obligations under the Digital Services Act (DDG) and the EU General Data Protection Regulation (GDPR).

If you are located in the EEA, you have the right to access the personal information we hold about you, to transfer it to a new service, and to request that your personal information be corrected, updated, or deleted. If you wish to exercise these rights, please contact us using the contact information above.

Your personal data will initially be processed in Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, please see Shopify's GDPR whitepaper: https://help.shopify.com/en/manual/privacy-and-security/privacy/gdpr/comply-with-gdpr

Subject of data protection

The subject of data protection is personal data within the meaning of Art. 4 of the General Data Protection Regulation (GDPR), i.e. all information relating to an identified or identifiable natural person (hereinafter referred to as the data subject). A natural person is considered identifiable if he or she can be identified directly or indirectly, by means of an identifier, using the data required for business transactions. This includes, for example, your name, address, telephone number, email address and other data required for business transactions. This does not include data that cannot be associated with you personally.

Purposes and legal bases of processing

HOMELUX Gmbh processes personal data within the scope of this website in accordance with the provisions of the European General Data Protection Regulation (GDPR) for the purpose of making the website and associated content and functions available, for the purposes of advertising, marketing and market research, for communication with users, for answering contact inquiries and within the framework of security measures (IT security).

Visiting our websites in general

When you access and use our website, we collect personal data that your browser automatically transmits to our server. When you use our website, we collect the following data, which is technically necessary for us to display our website and to ensure the stability and security of our website:

  • IP address of your computer/internet connection,
  • Browser used (e.g. browser type and version),
  • Date and time of access,
  • Name and URL of the retrieved file,
  • system used by the site visitor,


The legal basis for this processing is Art. 6 (1) lit. f. GDPR. The processing of the data mentioned is necessary for the provision of our website and thus serves to safeguard a legitimate interest of our company.

As soon as the personal data mentioned are no longer required to display the website, they will be deleted.

However, we reserve the right to store the data, including the IP address, if there is a specific reason, such as the suspicion of an ongoing or impending cyber attack, for the purpose of ensuring the operability of the website and for the assertion, exercise or defense of legal claims, including involving the law enforcement authorities. In this case, data that is not relevant for the purposes mentioned will be routinely deleted after seven days at the latest.

HOMELUX online shops

When you place an order in our online store, we also collect your name, billing and shipping address, the items ordered and the payment method.

As part of the ordering process, you have the option of creating a customer account and assigning a password. If you decide to do so, you can view the processing status of your orders here and gain access to your order history. The legal basis for the processing is your consent to create a user account within the meaning of Article 6 Paragraph 1 Letter a of GDPR, which you can revoke at any time.

As part of the execution of your order, we pass on your address data to parcel or other logistics service providers that we use to ship your order. The legal basis for the transmission is Art. 6 Para. 1 lit. b GDPR. However, we will only pass on your email address or telephone number to them with your express consent so that they can inform you about the shipment's progress; the legal basis in this respect is Art. 6 Para. 1 lit. a GDPR.

We store the data for the duration of the order processing and beyond that until the expiry of the statutory limitation period. If a customer account has been created, we also store your order history until the account is closed.

Device information

Purpose of collection: to load the website precisely for you and to carry out analyses of website usage in order to optimize our website.

Source of collection: collected automatically when you access our website using cookies, log files, web beacons, tags or pixels.

Disclosure for a business purpose: jointly with our processor Shopify.

Personal information collected: Web browser version, IP address, time zone, cookie information, which websites or products you view, search terms and how you interact with the website.

Ordering information

Purpose of collection: To provide products or services to you, to fulfill our contract, process your payment information, arrange shipping and provide invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when consistent with the preferences you have communicated to us, send you information or advertising related to our products or services.

Data source: collected from you.

Disclosure for a business purpose: jointly with our processor Shopify .

Personal information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

Disclosure of personal data

We share your personal information with service providers to help us deliver our services and perform our contracts with you, as described above, for example:

We use Shopify to power our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy
We may disclose your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Use of personal data

We use your personal information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfilling your order and keeping you updated about new products, services and offers.

Legal basis

In accordance with the General Data Protection Regulation (“GDPR”), if you are located in the European Economic Area (“EEA”), we process your personal data on the following legal bases:

your consent;

The performance of the contract between you and the Website;

Compliance with our legal obligations;

To protect your vital interests;

Performance of a task in the public interest;

For our legitimate interests which do not override your fundamental rights and freedoms.

Automated decision making

If you are based in the EEA, you have the right to object to processing based solely on automated decision-making (including profiling) where such decision-making produces legal effects concerning you or otherwise significantly affects you.


We make fully automated decisions that have legal or otherwise significant effects using customer data.

Our processor, Shopify, uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant impact on you.

Services that include elements of automated decision-making include:

Temporary blacklist of IP addresses associated with repeatedly failed transactions. This blacklist persists for a small number of hours.

Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist remains in place for a small number of days.

Tracking and analysis services

Our website uses various tracking and analysis services that allow us to record the use of our website in order to make improvements and optimizations.

Google Analytics

This website uses Google Analytics.

We use the "Activate IP anonymization" function on this website. However, this means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

In order to fully comply with the statutory data protection requirements, we have concluded a contract for order processing with Google.

Processing is carried out exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR).

Google AdWords and Google Conversion Tracking

Our website uses Google AdWords. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States.

AdWords is an online advertising program. As part of the online advertising program, we work with conversion tracking. After you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that your web browser stores on your device. Google AdWords cookies expire after 30 days and are not used to personally identify users. Google and we can use the cookie to recognize that you have clicked on an ad and were redirected to our website.

Each Google AdWords customer receives a different cookie. The cookies cannot be tracked via AdWords customer websites. Conversion cookies are used to create conversion statistics for AdWords customers who use conversion tracking. AdWords customers find out how many users clicked on their ad and were redirected to pages with a conversion tracking tag. However, AdWords customers do not receive any information that enables users to be personally identified. If you do not want to participate in tracking, you can object to its use. The conversion cookie must be deactivated in the user settings of the browser. This means that it will not be included in the conversion tracking statistics.

For details about Google AdWords and Google Conversion Tracking, please see Google’s privacy policy: https://www.google.de/policies/privacy/ .

With a modern web browser, you can monitor, restrict or prevent the setting of cookies. Disabling cookies may result in limited functionality on our website.

Conversion cookies are stored exclusively on the basis of your consent (Art. 6 Para. 1 lit. a GDPR).

Pinterest Retargeting (Pinterest Tag)

We use the pixel (Pinterest tag) of Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA. For the European region, the Irish company Pinterest Europe Ltd. (Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland) is responsible for all data protection-related aspects.

This pixel collects information about usage (e.g. information about articles viewed) and transmits it to Pinterest Europe Limited. It cannot be ruled out that data will also be transmitted to Pinterest's server in the USA. There is no adequacy decision by the EU Commission for data transfers to the USA. Pinterest ensures an appropriate level of data protection through the EU standard contractual clauses.

This information transmitted to Pinterest Europe Limited can be assigned with the help of other information that Pinterest Europe Limited has stored, e.g. due to your ownership of an account on the social network “Pinterest”.

The information collected via the pixel in your Pinterest account can be used to display interest-based advertisements (retargeting). The information collected via the pixel can also be aggregated by Pinterest Europe Limited and the aggregated information can be used by Pinterest Europe Limited for its own advertising purposes and for the advertising purposes of third parties.

Pinterest Europe Limited may also combine the information collected via the pixel with other information that Pinterest Europe Limited has collected from you via other websites and/or in connection with your use of the social network “Pinterest”, so that a profile can be stored by Pinterest Europe Limited.

This profile may be used for advertising purposes. Further information on data protection at Pinterest Europe Limited can be found here: https://policy.pinterest.com/en/privacy-policy

Processing is carried out exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR).

Other External Service Providers Shopify

We use “Shopify” to host our shop system.

Processing in the European Economic Area (EEA) is carried out by Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland, hereinafter referred to as “Shopify”.

The legal basis is Art. 6 (1) lit. b GDPR.

Shopify processes the following data on our behalf:

Name, billing and, if applicable, delivery address, email address, payment details, company name (if applicable), telephone number (if applicable), IP address, information about orders, information about the Shopify-supported merchant stores you visit, and information about your device and your Internet browser.

Shopify also offers further data protection information at https://www.shopify.com/legal/privacy .

Shopify Payments

We use the payment service provider “Shopify Payments”, 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. If you choose a payment method offered by the payment service provider Shopify Payments, payment processing will be carried out by the technical service provider Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we pass on the information you provided during the ordering process together with information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency and transaction number) in accordance with Art. 6 Paragraph 1 Letter b GDPR. Your data will be passed on exclusively for the purpose of payment processing with Stripe Payments Europe Ltd. and only to the extent that it is necessary for this purpose. Further information on Shopify Payments’ data protection can be found at the following internet address: https://www.shopify.com/legal/privacy .

Other recipients of your personal data

In addition to the service providers mentioned above, we also pass on your data to the following recipients:

  • Other processors whose services we use in particular to provide IT services.
  • Postal and telecommunications service providers whose services we use to communicate with you. The legal basis for this is Art. 6 (1) (b) GDPR, insofar as contact is made to initiate a contract or in connection with an existing contract, and otherwise our legitimate interest in efficient communication within the meaning of Art. 6 (1) (f) GDPR.
  • Tax consultants, auditors, lawyers and other third parties who are subject to professional secrecy, as well as other consultants, insofar as this is necessary for the use of consulting services. The legal basis for this is our legitimate interest in the use of such services within the meaning of Art. 6 Para. 1 lit. f GDPR.
  • Authorities, courts, authorized persons, insofar as there is a legal or regulatory obligation to do so or if this serves to enforce or defend legal claims. In the case of a legal obligation, the legal basis for this is Art. 6 (1) (c) GDPR, and otherwise our legitimate interest within the meaning of Art. 6 (1) (f) GDPR in enforcing our legal interests.

Security measures

In accordance with Art. 32 GDPR, HOMELUX Gmbh ensures processing by means of suitable technical, organizational and contractual measures, taking into account the state of the art as well as the type, scope, circumstances, purpose of the processing and the implementation costs, in order to protect the user's personal data against unintentional or unlawful manipulation, destruction, deletion, loss and against unauthorized access or disclosure.

The security measures include in particular ensuring the confidentiality, integrity and availability of data through physical access and logical access controls as well as further controls regarding the entry, transfer, security, availability and separation of personal data. This also includes the encrypted transmission of data between your browser and our server.

HOMELUX Gmbh has also put in place procedures to ensure response to data compromise, deletion of data and exercise of data subject rights.To protect your personal information, we take reasonable precautions and follow best industry practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed. Communication with our website occurs exclusively via Secure Socket Layer (SSL) encryption technology. Through our use of SSL encryption technology, all information exchanged between you and our website is secure.

TLS encryption

This site uses TLS encryption for security reasons and to protect the transmission of confidential content, such as search queries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. If TLS encryption is activated, the data that you send to us cannot be read by third parties.

Right to information, revocation and deletion according to Chapter 3 GDPR

As a data subject, you have the right under Art. 15 GDPR to receive, upon request, free information at any time about the personal data stored by us, its origin and recipient, as well as the purpose of the data processing.

In addition, you have the right to rectification (according to Art. 16 GDPR), blocking (according to Art. 18 GDPR) and erasure (according to Art. 17 GDPR) of personal data and, where applicable, the right to data portability (according to Art. 20 GDPR). Furthermore, if you believe that your data processing is unlawful, you have the right to lodge a complaint (according to Art. 77 GDPR) with the responsible supervisory authority. Please send a corresponding request or a request for rectification, blocking, erasure or data portability of your personal data stored by us by email to shop@homelux24.eu. Alternatively, please state in the subject line: “Data deletion” or “Data blocking” or “Data correction” or “Data portability”. We will arrange for your data to be deleted or blocked or make the necessary corrections or data portability as far as legally possible.

You also have the right to revoke your consent, generally with effect for the future, in accordance with Art. 7 Paragraph 3 GDPR. To do so, please send a corresponding request or a request to revoke your consent by email to shop@homelux24.eu. Alternatively, please state “Revocation” in the subject line.

Furthermore, you can object to future processing of your personal data at any time in accordance with Art. 21 GDPR. To do so, simply send us an email to shop@homelux24.eu.

The stored personal data will be deleted if there are no statutory retention periods that prevent deletion or if the personal data is no longer required for its intended purpose in accordance with Art. 17 GDPR. If there is a legally permissible reason for further storing the personal data, HOMELUX GmbH will restrict its processing in accordance with Art. 18 GDPR by blocking this data and no longer processing it for other purposes. This applies in particular to data that must be retained for tax and commercial law reasons.

The length of time for which personal data is stored depends on the respective legal requirements. According to Section 257 Para. 1 of the German Commercial Code (HGB) (including commercial books, annual financial statements and commercial letters), the data must be stored for 6 years and according to Section 147 Para. 1 of the German Fiscal Code (including records, books and commercial and business letters), the data must be stored for 10 years.

If you have any questions about the collection, processing and use of personal data, general data protection or complaints, please contact us at shop@homelux24.eu

Cookies

A cookie is a small amount of information that is downloaded to your computer or device when you visit our website. We use a number of different cookies, including functional, performance, advertising and social media or content cookies. Cookies improve your browsing experience by allowing the website to remember your actions and preferences (such as login and region selection). This means you do not have to re-enter this information each time you return to the website or navigate from one page to another. Cookies also provide information about how people use the website, for example whether they are visiting it for the first time or whether they are regular visitors.

The length of time a cookie stays on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies last until you stop browsing, and persistent cookies last until they expire or are deleted. The cookies we use are persistent and expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in a number of ways. Please note that removing or blocking cookies may impact your user experience and parts of our website may not be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in the Tools or Preferences menu of your browser. You can find out how to manage or filter cookies in your browser's Help file or on websites such as: https://www.allaboutcookies.org

Additionally, please note that blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the "Advertising Behavior" section above.

Cookie Statement

We use cookies to optimize site functionality, analyze performance, and provide you with a personalized experience. Some cookies are essential for the site to work properly. These cookies cannot be disabled. This window allows you to manage your preferences for cookies. You can click on the link to view the latest cookie information and change your cookie settings on the site

https://www.homelux-shop.de/pages/cookie-erklarung

Absolutely necessary

These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. Without these cookies the website cannot function properly.

name domain Storage period type
secure_customer_sig www.homelux-shop.de 1 years First party (cookie)
localization www.homelux-shop.de 1 years First party (cookie)
cart_currency www.homelux-shop.de meeting First party (cookie)
shopify_pay_redirect www.homelux-shop.de 1 hour First party (cookie)
_secure_session_id www.homelux-shop.de 1 months First party (cookie)
_tracking_consent .homelux-shop.de 1 years Third party (cookie)
_cmp_a .homelux-shop.de 1 days Third party (cookie)
keep_alive www.homelux-shop.de 30 minutes First party (cookie)

Functional cookies

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third parties whose services we have added to our sites. If you do not allow these cookies, some or all of these services may not function properly.

name domain Storage period type
wpm-domain-test en 1 seconds Third party (cookie)
wpm-domain-test homelux-shop.de 1 seconds Third party (cookie)
_pinterest_ct_ua .ct.pinterest.com 1 years Third party (cookie)
wpm-domain-test www.homelux-shop.de 1 seconds First party (cookie)

Performance cookies

These cookies allow us to monitor and improve the performance of our website. For example, they allow us to count visits, identify traffic sources and see which parts of the site are most popular.

name domain Storage period type
_orig_referrer .homelux-shop.de meeting Third party (cookie)
_landing_page .homelux-shop.de meeting Third party (cookie)
_shopify_sa_t www.homelux-shop.de 30 minutes First party (cookie)
_shopify_sa_p www.homelux-shop.de 30 minutes First party (cookie)
_shopify_y .homelux-shop.de 1 years Third party (cookie)
_shopify_s .homelux-shop.de 30 minutes Third party (cookie)
_shopify_s www.homelux-shop.de 30 minutes First party (cookie)
_ga .homelux-shop.de 1 years Third party (cookie)
usb_previous_pathname www.homelux-shop.de meeting First party (cookie)
_shopify_sa_p .homelux-shop.de 30 minutes Third party (cookie)
_shopify_s en 1 seconds Third party (cookie)
_shopify_sa_t .homelux-shop.de 30 minutes Third party (cookie)
_ga_R46SS325YP .homelux-shop.de 1 years Third party (cookie)
_ga_BS2NBQ01GB .homelux-shop.de 1 years Third party (cookie)

Targeting cookies

These cookies may be set through our website by our advertising partners. They may be used by these companies to build a profile of your interests and show you relevant adverts on other websites. They do not store any direct personal data but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

name domain Storage period type
_fbp .homelux-shop.de 3 months Third party (cookie)
_pin_unauth .homelux-shop.de 1 years Third party (cookie)
_tt_enable_cookie .homelux-shop.de 1 years Third party (cookie)
_ttp .homelux-shop.de 1 years Third party (cookie)
_ttp .tiktok.com 1 years Third party (cookie)
_gcl_au .homelux-shop.de 3 months Third party (cookie)
IDE .doubleclick.net 1 years Third party (cookie)

Unclassified cookies

Unclassified cookies are cookies that we are currently classifying together with the providers of individual cookies.

name domain Storage period type
_shopify_essential www.homelux-shop.de 1 years First party (cookie)
ar_debug .pinterest.com 1 years Third party (cookie)

How can I delete cookies?

Cookies that you have agreed to be saved can be easily deleted. How you delete the cookies depends on which browser (Chrome, Firefox, Safari, etc.) and which device (smartphone, tablet, PC, Mac) you use.
Usually you need to go to Settings - Security and Privacy - but this may vary from browser to browser. Indicate which device/browser you are using (click on the relevant link):

complaints

As mentioned above, if you wish to make a complaint, please contact us by email or by post using the details provided above under "Contact" ( shop@homelux24.eu ).

Updating this privacy policy

HOMELUX Gmbh reserves the right to update this privacy policy if necessary to adapt it to technical developments or in connection with the offer of new services or products.

Contact us

If you have any questions, please contact us! We will reply you within 24 hours. Our working hours are Monday - Friday 9:00 - 17:00 GMT +1.00

Email : shop@homelux24.eu

Phone : +49 (0)2843-9023280

Address :

Business address : Keplerstraße 2, 47506 Neukirchen-Vluyn, Germany

Postal address (return and exchange address) : Husenweg 70, 47495 Rheinberg, Germany